ViewSonic Corporation is an American Taiwanese multinational electronics company specializing in visual display technology, specifically liquid-crystal displays, projectors, and Digital Whiteboards. It provides solutions in three key markets: education, enterprise, and entertainment.
The privately held company generates approximately $1 billion in worldwide sales annually. ViewSonic's headquarters are located in Brea, California, United States and New Taipei City, Taiwan.
The company was initially founded as Keypoint Technology Corporation in 1987 by James Chu. In 1990 it launched the ViewSonic line of color computer monitors, and shortly afterwards the company renamed itself after its brand.
The ViewSonic logo features Gouldian finches, colorful birds native to Australia.
In the mid-1990s, ViewSonic rose to become one of the top-rated makers of computer CRT monitors, alongside Sony, NEC, MAG Innovision, and Panasonic. ViewSonic soon displaced the rest of these companies to emerge as the largest display manufacturer from America/Japan at the turn of the millennium.
In 2000, ViewSonic acquired the Nokia Display Products' branded business.
In 2002 ViewSonic announced a 3840 × 2400 WQUXGA, 22.2-inch monitor, VP2290.
In 2005, ViewSonic and Tatung won a British patent lawsuit filed against them by LG Philips in a dispute over which company created technology for rear mounting of LCDs in a mobile PC (U.K. Patent GB2346464B, titled “portable computer").
In 2007 ViewSonic launched its General Support Center (GSC) in Wuhan, China. GSC, specialized in finance, customer service, sales support, supply chain management and Excel related services and business process integration. GSC, enable ViewSonic to concentrate on their core areas, while outsourcing their non-core areas of business GSC.
On July 2, 2007, the company filed with the Securities and Exchange Commission to raise up to $143.8M in an IPO on NASDAQ.
On March 5, 2008, the company filed a withdraw request with the Securities and Exchange Commission saying "terms currently obtainable in the public marketplace are not sufficiently attractive to the Registrant to warrant proceeding with the initial public offering".
In the late 2010s, ViewSonic entered into the interactive whiteboard market with ViewBoard and myViewBoard and was named a best-selling collaboration display brand in 2018.
